Hotra is the story of a person who values ​​comfort and beauty - external and internal. In the modern world, where we are distracted by many things and stimuli every day, we always return to ourselves, to silence, coziness and true comfort. Our brand is about slow fashion: clothes that adapt to you and in the center of which is always a person.

Hotra was founded in 2025 in Lviv. We were born from the desire to bring conscious beauty into everyday life. Our clothes are about self-expression, comfort and self-care.

All clothes are sewn in Ukraine. We create things that accompany you every day, give you a feeling of comfort and leave room for your own rhythm and style.